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Button Ups

Launder and Press Your Shirts at the Dry Cleaner

How long does it take you to iron a simple, button-down cotton shirt? Aaron Marino of alpha m. says it takes him 15 minutes for an average shirt. So, how much is your time worth?

The reason he asks because there's another option to dry cleaning. Get your shirts laundered and pressed at the dry cleaner. The cost for getting a shirt laundered and pressed is $1.25 per shirt. With 10 shirts, you could iron for TWO AND A HALF HOURS or pay $12.50 to have someone else do it! If you hate ironing but want to look sharp, crisp, and fresh, consider taking your shirts to get laundered and pressed at the dry cleaners.

Modern Tailor and You = Awesome!

Past Topics

New Topics Added Weekly!
Choosing a Tailor -
November 1, 2012
Tailors are the unsung heroes of fashion, who, behind the scenes, perform their magic to make us look our best in the clothes we choose to wear.  Their skillful craftsmanship transforms clothing from the ridiculous to the exquisite through custom alterations that result in perfectly fitted attire.  However, tailors aren't just limited to nips and tucks. Try a tailor on for size to experience theRead More»
The Tailored Slim Dress Shirt  -
October 16, 2012
Modern Tailor Will Make It Slim! Aaron Marino of alpha m. discusses the perfect fitted shirt, like on the mannequins in the store. Fitted doesn't mean super snug or tight. Fitted simply means tailored with a drop and less shirt body bagginess. The shirt tapers smoothly to the waist. This is the idea-- look for a shirt that is slim and tailored in construction. Banana Republic has come out with theRead More»
Business Casual | What to Wear to Work -
October 12, 2012
Alpha starts with a story about business casual. If it were true, it would be an amazing tale of an incredible fashion significance. It all starts with the 1982 Docker khaki and the tactic for selling these khaki pants. A mass memo about business casual was passed around to all white collar workers encouraging men to toss the tie and lose the suit. Business casual was born. In reality, the corporaRead More»
Know Your Neck Size | Neck Measurements for Shirts -
October 2, 2012
Aaron Marino of alpha m. gives advice on how to determine your neck size. If you don't find a shirt in the proper neck and sleeve length and you are going to wear the shirt without a tie, you don't need to get the shirt of the proper neck size. Go into a department store and get a shirt measurement. They'll give you an arm measurement as well as the neck measurement. You can do this as home as weRead More»

Deeper V Neck Undershirts -
September 27, 2012
Canvas Unisex Deep V-Neck Tee One of the most controversial videos that Aaron Marino of alpha m. did on YouTube was about men's undershirts. People have strong opinions about undershirts. Aaron doesn't wear them for several reasons. However, if you need to wear an undershirt but you don't want it to show, many men wear v neck undershirts. Aaron discovered a deep v neck from a company, Canvas. If yRead More»
How to Remove Yellow Armpit Stains -
September 25, 2012
Aaron Marino of alpha m. presents a simple trick to remove those unsightly yellow armpit stains. Antiperspirant deodorant causes the stains- specifically the aluminum. You could simply throw away your tee shirts or wife beaters; however, you can remove the stains simply. Bleach will make the yellow stains worse. OxiClean takes the yellow stains out of shirts, and actually removes any stain for thaRead More»
How to Layer with a Button Up Shirt | Layering with Sweaters, Cardigans, Vests -
September 21, 2012
Aaron Marino of alpha m. states that layering is going to be huge this fall and winter season. Light weight sweaters, cardigans, and vests are all part of layering. So, how to you execute properly a button-up shirt with a cardigan or pull-over sweater? The shirt needs to be proper length if left untucked. Alpha displays the zones, which you need an inch to two inches from the bottom of your rise tRead More»
Shirt Shoulder Placement  -
July 27, 2012
Where should the shoulder seam of a man's shirt sit for proper fit? Aaron Marino of alpha m. analyzes where a men's shirt seam should sit on his shoulder. The seam shouldn't crest the outside of the shoulder- should be some room should be available. When you locate your collar bone, an inch difference should be visible. Next time you are buying a men's shirt, explore buying the next size down whicRead More»
Avoid Shoulder Nipples | Properly Fold and Hang -
April 25, 2012
Do you have little marks or irregular dents when you hang a heavy men's shirt or men's sweater on a hanger? You have shoulder nipples! Aaron Marino of alpha m. talks about how to avoid shoulder nipples and how to fix them. Don't hang heavy shirts or sweaters on hangers, period. Store sweaters by folding and hang on a pant hanger. All of Alpha's sweaters are neatly folded and draped on a pant hangeRead More»

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