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Casual Shoes & Socks

Make Shoe Heels Look New

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Scuffed heels or soles show a shoe's age, as well as the shoe laces. How do you touch up the heel? Alpha has a simple fix!

Aaron Marino of alpha m. uses shoe polish to polish up his shoe's heel. He paints the polish on the heel. Don't buff it off right away. Instead, let it set for around 15 minutes. Then, get a little more polish and hit it again all the way around. This step helps to lock it in. After 5 - 10 minutes later, use a clean cloth to remove excess.


Past Topics

New Topics Added Weekly!
Are You Wearing the Correct Shoe Size? | Men's Shoes -
June 20, 2013
Subscribe to Alpha M. on YouTube Shoes come in different widths as well as length. Wearing the proper width is crucial to your foot's comfort. Aaron Marino of alpha m. says that the Brannock Device was utilized by sales associates in the past, but you would be hard-pressed to find one in a shoe store currently. Most shoes are medium width (D) and a wide shoe is (E) with the widest being (EEEEEE). Read More»
Saddle Shoes for Men | Men's Shoes -
June 11, 2013
Subscribe to Alpha M. on YouTube Have you noticed a rebirth of traditional clothing and shoes? Cardigans, tie clips, wing tips shoes, and monk straps. Giddy up! Even the curious saddle shoes is coming back. Aaron Marino of alpha m. says that saddle shoes is traditionally a white oxford shoe with a piece of contrasting color leather straddling the shoe. Saddle shoes are statement shoes and the starRead More»
Athletic Socks -
June 11, 2013
Let’s talk socks. Athletic socks, that is. Let’s talk about this all so humble and under-appreciated sock that has the capacity to make or break our game. That’s right – sports socks protect and cushion both feet and legs during some of the most strenuous and demanding times, when function and comfort are instrumental to our success. Fortunately, today’s vast assortment of athletic socksRead More»
Are You a Zappos VIP? | Men's Shoes -
April 26, 2013
Secure VIP Zappos Alpha's been called some things in his but hasn't been called a VIP until the other day. He got it because he made a mistake! Aaron Marino of alpha m. was shopping for flip flops and ordered the ones he liked. After he placed the order, he corrected the shipping address via a phone call. He got upgraded to a VIP through this phone call. He was directed to a secure log-in and is eRead More»

Can You Pair a Black Leather Jacket with Brown Footwear?  -
April 25, 2013
The black leather jacket is timeless, classic, and quintessential male & stylish. But can you wear brown footwear with a black leather jacket? Aaron Marino of alpha m. says yes, yes, yes. The black leather jacket is incredibly versatile, but the brown adds balance. The brown adds richness to the outfit that the black just doesn't do. Make sure your belt is brown too, however. Step outside of yRead More»
Spot Fake Shoe Leather | Men's Shoes -
April 9, 2013
Have you ever found a pair of shoes and inspected them closer to try to determine if they are leather or not? Aaron Marino of alpha m. says if you are buying a quality shoe, you can rest assure that the shoe is leather. If you are looking at more stylized fashion shoes, you may have to question if the shoe is leather or not. If you suspect fishy, it's probably synthetic (creases cleanly, doesn't fRead More»
Toe Styles of Men's Shoes  -
April 9, 2013
Some say shoes make the man, while others claim a man reveals a lot about himself by the shoes he wears. Either way, we all can appreciate the value of wearing shoes and boots that are in style with current fashions. Fortunately for us, there are many styles that meet that criteria today. Styles are determined by various features and components of the shoe, with none, perhaps, being more influentiRead More»
IAmAlphaM Vocabulary Word Of The Day | Brogue -
March 19, 2013
If Alpha had a pipe, he'd be smoking it right now. First, he covered the word 'oxford', and now he's covering the word 'brogue'. Aaron Marino of alpha m. says you hear this word in conjunction with 'oxford'. Brogue is the act of perforating or putting holes in leather shoes. Brogue typically was found with oxford shoes but is now seeing in many other types of shoes (casual, loafers). Read More»
Five Essential Shoes | Video 5 of 5 Simple Summer Sandal -
March 19, 2013
Whew! Dude, your kicks are so killer. But we first have to talk about summer sandal essentials. Aaron Marino of alpha m. is talking about the simple and timeless leather flip-flop. Alpha also covers sandals because some men are more comfortable wearing shoes that cover their feet and toes. There is nothing that makes Alpha's style skin crawl more than big, bulky mandals. Even more style skin-crawlRead More»

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