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Button Ups

Getting Screwed by the Dry Cleaner | Dry Cleaning Shirts

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A viewer poses questions about slim fit shirts at the dry cleaner costing more money because they don't 'fit on the machine'.

Aaron Marino of alpha m. says that the dry cleaner is blowing smoke. Alpha says to find a new dry cleaner as the pressing machine is like a large ironing board.

My Dry Cleaner Now Wears MODERN TAILOR!


Past Topics

New Topics Added Weekly!
IAmAlphaM Vocabulary Word Of The Day | Placket -
March 27, 2013
Today's vocab word is placket. You never know when you are going to be in a heated debate with somebody over shirt construction. Aaron Marino of alpha m. breaks it down simply. The placket is the extra piece of fabric running down the outside near the button-holes for reinforcement. Alpha displays an example.  Placket, no-placket, and covered plackets are the three options. Steer away from a contRead More»
The Essential White Dress Shirt | Collar, Cuff and Fit  -
March 15, 2013
Dress shirt fabric was nailed down in the previous video, "The Essential White Dress Shirt: Fabric". The collar, cuff, and fit are other considerations for your white dress shirt. Aaron Marino of alpha . breaks down each. The collars discussed are the spread (best with big, fat knot) and cut away / point (smaller knots or unbuttoned look). Two options for the cuff: French (dressier option, cuff liRead More»
The Essential White Dress Shirt | Oxford, Pinpoint, Poplin Fabrics -
March 14, 2013
The white dress shirt is the most versatile shirt that everybody needs. It's the perfect blank canvas from which to build from. Aaron Marion of alpha m. discusses the fabric of a white dress shirt. Look for 100% cotton shirt- wears well, breathable, and feels great on your skin. The three most common weaves Oxford: looser weave, textured, casual Pinpoint: happy medium between oxford and poplin PoRead More»
Summer Essential | Casual Button Ups -
March 1, 2013
A long time ago, Alpha learned that one cannot exist on v-neck tee shirts alone. Although he has tried, you need other options. Aaron Marino of alpha m. discusses the casual, fitted, button-up, short sleeve shirt. In regard to casual button-up shirts, pay attention to the length, which should land in zone 2 or 3. You can wear it out or tucked in. You need one in black and one in white. You can addRead More»

Shop Around for a Tailor and Dry Cleaner | Save Money on Alterations -
February 4, 2013
Alterations store and the dry cleaners behind Alpha are two separate businesses. Why is he pointing this out?  Aaron Marino of alpha m. says you can save money and negotiate with alterations and dry cleaners. If you need a precise alteration, take your piece (such as a sport coat) to an alteration store rather than a dry cleaner. However, you take your pants to be hemmed at the dry cleaner to savRead More»
Sweet Dress Shirt Find at Costco | Bargain and Budget Shopping -
January 30, 2013
So, Alpha's outside of Costco. Probably the last place you'd think he'd make a video about a nice style find, right? Aaron Marino of alpha m. describes this sweet discovery. Costco's Kirkland brand has a dress shirt which  the fabric is nice, doesn't need to be ironed, and is slim fit. The price is around $18, and he show pictures of the shirts. Sweeter Dress Shirt Find At MODERN TAILOR Read More»
Custom Dress Shirt Fit | Alpha Nailed Modern Tailor -
January 3, 2013
MODERN TAILOR Would you look at that! By George, I think I finally nailed it! Aaron Marino of alpha m. is talking about his dress shirt fit when he orders custom clothing. He recently purchased three dress shirts from Modern Tailor (blue oxford, white oxford, and brown / white check). He feels that he has finally nailed the fit. He models and describes the fit. If you try it and don't' get it righRead More»
Shirt Colors That Look Great on Everyone | White, Light Blue, Black Shirts -
January 2, 2013
Alpha is about to blow your style mind! Aaron Marino of alpha m. presents three shirt colors that work perfectly on everyone, including you. White shirts, light blue shirts, and black shirts work on each and every man. You will look sassy, GQ, and James Bond! If you have been toying around, do it. Keep in mind that the whiter the shirt, the more yellow your teeth will look. Make sure your teeth arRead More»
Good Plastic Hangers at Great Prices | Hanging Clothes -
December 7, 2012
What is this? A wire hanger!? Wire hangers destroy the form and structure of your shirts. Plastic and wood are better options. Aaron Marino of alpha m. hangs everything and can't afford the outrageous prices on wooden hangers. However, he found a plastic hanger at WalMart for 10 for $3.95 that he is in love with. The hanger has a nice shape and rubber to prevent slippage. These aren't your *everydRead More»

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