A lot more men wearing makeup on a daily basis to even out skin tone and add color to lips. Aaron Marino of alpha m. is talking about men’s makeup.
Years ago Aaron did a YouTube video about makeup which he made private since the video offended people. He also took it down because the message was wrong.
Alpha feels that cover-up is okay for covering up a blemish. Also, people behind the camera wear makeup so they are not washed out. If you want to help or hide something, apply the makeup properly. Figure out how to do it well by playing around and reviewing YouTube videos.